In 2019, Netflix launched a $2.99 a month mobile only plan in India. They also launched a $4 mobile only plan in Malaysia. Now the steamer is thinking about adding more of these mobile only plans in areas where they have their existing plans.
The idea behind this plan is to allow users who might not want to pay $10/month for Netflix, but want to watch things on their phone. The likely price point would also make them more competitive with Apple TV+ and Disney+.