Chris Jericho does a good job in the introduction of the book to tell us what his idea for the book is: to encourage his readers to achieve their goals in life. Jericho says that the word “no” is more powerful than most profanities he’s heard in his life. One of the things I took away from the introduction was the idea that “No” can derail the most dedicated of people.
Think about it, how many times did you have a great idea and get passionate about something only to find out that the person who you’re pitching it to or potential clients turns you down and you give up? “No” is a very powerful word. This book is Jericho’s guide to power through “no”.
Jericho spends the rest of the book telling stories on how he accomplished things over his 20+ year career. Jericho told one story about the Styles Clash and how he tricked Vince McMahon on getting the styles clash on WWE Tv.
One of the things that one should be careful when reading this is that a lot of what Jericho talks about should be credited to his status and celebrity. He talks about how he got McMahon to move him later on the show so he could go and meet some celebrities and performances.
Jericho also talked about being able to get onto a plane flight that he didn’t have a ticket for mainly because the attendants knew who he was. That would never happen to a non-famous civilian.
The book is good. It’s nice to see a famous and successful person write out his keys to success. I do recommend it if you like to see what someone will give credit to their success.